Mailchimp For Magento


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Mailchimp For Magento

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More than 12 million people and e-commerce businesses all over the world use MailChimp. With the Mailchimp for Magento integration, your customers and their purchase data are automatically synced with your Mailchimp account, allowing you the ability to:

Increase your Revenue Potential

When you connect your Big Cartel store to Mailchimp, you unlock features that can help you increase sales and drive conversion. Mailchimp's all-in-one platform makes it easy to build and execute multi-channel marketing campaigns that drive results.

Increase traffic to your site and drive repeat purchases

Mailchimp tools not only help you increase traffic to your site but with the Customer Relationship Management features you can start building stronger relationships with your customers with content that means something to them.

Understand what works so you can amplify your efforts

With a connected store, you bring your ecommerce and marketing data into one centralized place. This allows you the ability to understand the ROI of your marketing efforts so you can best optimize your marketing strategy.

Important note:

The integration includes a Mandrill module that overrides the one integrated from Magento, you will need to enable Mandrill with its API key from your Mandrill account ( for the transactional emails to work. If you want to use the Mailchimp integration without Mandrill for SMTP, contact our support so we can tell you how to set that up.

Key features

Communicate with your customers at exactly the right time

Use key automations to keep the communication ongoing with your customers. Once these emails are set up, they will automatically deploy based on your criteria. And with the Customer Journey Builder tool, you can automate your customer's journey to deliver relevant content based on behaviors and interactions.

Find similar people, grow your audience

Mailchimp's Facebook and Instagram retargeting ads helps you remind site visitors about your products when they check their social media. From organic posts to targeted ads, Mailchimp makes it easy to build beautiful, on brand posts that can get your customers' attention.

Sell more stuff with personalization

Generate personalized suggestions based on the purchase history of your customers with

built-in product recommendations. Then, use abandoned cart emails to automatically follow up with people who leave your store without completing their purchase. The purchase likelihood tool looks at patterns in return customer behavior and can help you understand their likelihood of purchasing again. 

Turn website visitors into customers

The Marketing CRM tool is essential in helping you build and manage customer relationships. Organizing your audience into tags and segments allows for more targeted communication that will resonate with your customers, ultimately driving stronger conversion opportunities and repeat purchases.

Track customers from signup to purchase

Keep tabs on all your marketing campaigns—including emails, automations, social ads, and more—directly from your Mailchimp account. We'll give you real-time stats at a glance, so you can quickly identify what's working and make smart decisions about where to put your marketing budget.


Mailchimp For Magento
Get a FREE Mailchimp account NOW

Additional Information

Supported Magento versions CE v1.7.x, CE v1.8.x, CE v1.9.x, EE v1.11.x, EE v1.12.x, EE v1.13.x, EE v1.14.x
Installation Directions



We advice to NOT install the extension using Magento Connect Manager (MCM), it generally causes errors in the installation that will lead to many issues

To get a copy of the project up and running on your local machine for development and testing purposes, just clone this repository on your Magento’s root directory and flush the Magento’s cache.

Module Configuriation

To enable MailChimp For Magento:

1. Go to System -> Configuration -> MAILCHIMP -> MailChimp Configuration on your Magento’s back end.
2. Click the Get API credentials and place your MailChimp credentials, then an API Key will be shown.
3. Paste the API Key on MailChimp For Magento’s configuration and click Save Config
4. When the page is loaded again select the desired list to sync with the Magento’s newsletter list and click Save Config again. After these steps are finished all the Products, Customers and Orders will start getting sent to MailChimp via cronjob tasks every 5 minutes.
MD5 checksum: 7138df5a0e352baac437e0888f7f59fe


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